Under the exhibition theme of âLife, Reimagined,â the company is presenting its cutting-edge consumer-centered innovations products and services that bring new possibilities and experiences to daily life.

When entering LGâs booth (Hall 18, Messe Berlin) at IFA, visitors are greeted by the jaw-dropping 97-inch OLED evo Gallery Edition TV. The worldâs largest OLED TV, the 97-inch G2 model adds a whole new dimension to home entertainment with its self-lit OLED picture quality, advanced AI-based image-processing technologies and impressive scale. Several of LGâs latest, premium large-screen TVs will be on display this IFA, including the award-winning 88-inch LG SIGNATURE OLED TV 8K. Also on show in Berlin is LGâs massive 136-inch 4K Micro LED (3,840 x 2,160). This innovative home entertainment solution presents first-class picture quality on a spectacular scale, pairing micrometer-sized self-lit pixels with a modular design.

Visitors to LGâs booth will also have the opportunity to enjoy an immersive OLED gaming experience in the retro-style âFlex Arcadeâ Zone. Inside are several gaming stations where visitors can try out new console games and old-school classics on LGâs state-of-the-art OLED TVs, including the worldâs first flexible 42-inch OLED TV â the brand-new LG OLED Flex. Offering â20 curves in one screenâ and a host of gamer-centric features and settings, the Flex lets users personalize their gaming setup like never before.
LGâs booth also includes the Lifestyle Zone, where visitors can explore a wide range of LG products and services that can be âtailoredâ to suit any tastes or preferences. The Lifestyle Zone serves up a stunning showcase highlighting LGâs latest lifestyle TVs from the LG OLED Objet Collection, its newest audio solutions, such as the distinctive LG XBOOM 360 wireless speaker, and exclusive furniture pieces and home accessories from premium Dutch lifestyle brand, Moooi.

Other innovations on display at IFA include LGâs total shoe care solution, the LG Stylerâ˘Â ShoeCase and ShoeCare, AI washer and dryer models that make laundry management faster and more convenient, and the Aero Furniture: a âtable-typeâ air purifier that blurs the line between furniture and high-performance air care appliance. IFA attendees can also get âhands onâ with LGâs latest ergonomics- and productivity-enhancing monitors at the Ergo Monitor Workstation, and its growing selection of gaming displays at the UltraGear Gaming Monitor Play Zone.