For Galaxy Unpacked 2025, Samsung is making innovative use of holograms to tease the launch of its new Galaxy AI mobile experience. The company recently transformed London’s cityscape into a vibrant canvas with live holographic projections, showcasing stunning visuals and voice elements.
The holograms depict a variety of images, from marine life and exotic plants to sports highlights and a lantern-filled sky, representing the common memories users might capture and share through their mobile devices. This immersive experience hints at the more intuitive mobile experience users can expect from Galaxy AI, while also offering a glimpse of the new features set to arrive with the next Galaxy S series lineup.
The holographic installations, which debuted on January 15th, feature large-format, scalable visuals positioned high above the ground, creating a truly immersive experience. In addition to the London installation, on-site social media posts have further amplified expectations worldwide.
Samsung invites viewers from around the world to tune into Galaxy Unpacked on January 23rd to learn more about the next chapter in mobile AI. The event will be streamed live on Samsung Malaysia’s official website and various social media platforms.
Don’t Forget Your Voucher!
The event will be streamed live on Samsung Malaysia’s Official Website, Newsroom, YouTube, Instagram, Facebook and LinkedIn on 23 January 2025, at 2 a.m. Malaysian Time.
Stay tuned to our socials and make sure to visit https://news.samsung.com/my/ for all upcoming teasers, trailers and updates ahead of Unpacked 2025.
Register your interest for the Next Galaxy Device and answer four survey questions by 22 January 2025 and get a RM200 e-voucher for the Next Galaxy Device![1] Eligible participants also stand a chance to win a prize![2] Register your interest at Samsung Malaysia and stay tuned to the next Unpacked experience!
[1] Terms and conditions apply.
[2] Terms and conditions apply.